Rosso35

Rosso35's story begins in 1973 in Genoa with Silky, a small artisanal shirt manufacturer founded by Maria Laura Dellepiane and Gianni Signorelli. In 2006, their children Luca and Paola developed Rosso35 from Silky, taking the family tradition in a new direction. From the original shirt manufacturing, a complete collection for women emerged, without abandoning the connection to its roots. To this day, precise cuts, high-quality fabrics, and a keen eye for detail form the foundation of the brand.

The designs from Rosso35 follow a minimalist, contemporary aesthetic that consciously avoids chasing every trend. Clean lines, precise proportions, and balanced silhouettes define the collections, while the landscape of Liguria leaves its own unique mark. The light, the sea, and the Mediterranean surroundings are reflected in floral prints, vibrant colors, and natural nuances. This results in dresses, blouses, trousers, skirts, jackets, and knitwear that appear uncomplicated yet possess a clear design signature.

At Rosso35, work begins long before the finished garment. Materials, shapes, and colors are carefully researched and selected before Italian workshops and manufacturers work together with the atelier in Genoa on their realization. The love of detail is evident in every step, from the selection of fabrics to the precise construction of the finished garment. The shirt, from which the brand's story originated, also remains an important part of this special expertise. At the same time, Rosso35 is continuously working to increase the proportion of materials with reduced ecological, animal, and chemical impact.